A workshop for independent hoteliers

See how AI sees
your hotel.

A 3-hour workshop for boutique hoteliers. Live, concrete, with your own property as the case study.

3 HOURS · ONLINE OR ON-SITE
WORKING LANGUAGES: DE · FR · EN · IT

Your guests don't Google anymore. They ask ChatGPT, Perplexity or Google AI where to stay. If your property doesn't appear in that answer, you were never an option.

The good news: this can be changed. But first, you have to see where you stand.

Inside the session

What you experience
in the workshop.

01

Live analysis of your property in ChatGPT, Perplexity and Google AI

We look together at what the AI actually says about you today.

02

What the AI knows, misunderstands, or ignores about your hotel

The gaps become visible in real time. That's usually the moment things click.

03

The four levers you can use to change it (the K.L.A.R. framework)

Consistency, Legitimacy, Accessibility, Reputation. A clear system, not a checklist.

04

Your personal 30 / 60 / 90 day action plan to take home

Not a report. A short, prioritised plan of what to do first, next, and later.

Practicalities

Format.

3 hours, online or on-site

Designed for you and your core team (up to 4 people)

Your property is the centre of the session, not a template presentation

Who You're Working With

Who guides you
through the workshop.

Portrait of Cecilia Larson

Cecilia Larson. Fifteen years in hospitality, including running a boutique hotel in Tuscany as General Manager. Now working at the intersection of hotels and AI: helping independent properties become visible in the tools that increasingly make the first booking decision. Based between Zurich and Paris, working across four languages.

PARIS · ZÜRICH · DE · FR · EN · IT
After the session

What comes after.

After the workshop you receive a written analysis and an action plan. If you don't want to handle the implementation yourself, I can guide you through it, or your web developer can take it on. Either way, you leave the workshop knowing exactly what needs to happen next.

Ready to see how
AI sees your hotel?

PARIS · ZÜRICH · DE · FR · EN · IT